For many years, Sherri Hill has been established as an icon in the world of formal fashion. After a fruitful career as a pageant gown designer, Sherri Hill now designs prom dresses with the same level of runway-ready glamor, offering flawless fits,...
It’s officially prom season, which means there are lots of decisions to make if you’re getting ready for that special night! Our team at Pure Couture Prom in Dayton, Ohio, knows that figuring out your makeup and hair for prom is just as...
When searching for dresses and gowns, one crucial aspect of having in mind is how our body types play a role in creating a visual balance and harmony to our desired look. The right dress for your body will flatter your figure and ultimately make you...
With a new year comes new trends for prom. This year, the trends are favoring bold, statement-making styles sure to have you standing out perfectly at prom. Whether you’re a girl who wants something classic or edgy, there’s a trend for...
While it’s still cold outside, spring is just around the corner—which means so is prom! We are beyond excited for all the gorgeous girls who will come into Pure Couture to find their perfect dress. If you’re shopping for your dream...
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